Digital Signage Vs Traditional Signage: Difference

 

One of the most important decisions a businessman has to take is whether he should go for digital signage or traditional signage for his business. Normally people want signage that matches the nature of their business. Some of the modern companies go with digital signage whereas some companies want to mix both traditional and digital signage. Dubai Sign is a leading signage manufacturer and supplier in the UAE and it offers various creative signage options.

Those marketing outlets that use a digital medium to display an image on a screen are known as Digital Signage. In the past few years, these types of signs have become very popular. To serve the customer in the best possible way the companies make sure that they compete to maintain technologically advance.

Providing below some of the positives that can find by choosing digital signage:

•     Easy to Attracts People Attention: Digital signage draws people’s attention easily as they have bright screen and motion capabilities.

•     It can be updated at any moment: Updates are only a moment away if there’s something we need to change and at any time the display of the sign can be changed.

•     Easy Connectivity: Social media platforms can be included in the display as digital signs can connect to the internet easily.

•     Reduction of Long-term Costs in digital signage: In comparison to printing new signs the cost to update and run this kind of signage are minimal but the initial cost of digital signs may be higher.

Those marketing outlets that use a printing medium are known as Traditional Signage. Traditional signage has proven to be effective but as digital signage is growing rapidly day by day this traditional signage is taking a back seat. Some businesses still prefer this traditional signage because of the following benefits.

Providing below some of the positives that can find by choosing Traditional signage:

•     No Maintenance required: We can sit back and relax Once a traditional sign is made and installed.

•     Provides various Options: Traditional signs come in all sizes, shapes, and styles. There is no specific limitation. 

•     Initial Cost is very cheap: The initial price of Printed signs is available at a very cheap price compared to digital signs.

•     Provide a comfortable Environment: These traditional signs give the company a more comfortable environment.

•     Perfect for exterior businesses: Traditional signs are perfect for the exterior of businesses as they have no wiring.

 Hence, it is clear that Digital signage is one of the most effective marketing approaches in the UAE, and Businesses all over UAE have been able to achieve amazing outcomes due to digital Signage. A business needs to ensure that all staff is safe in the workplace. They also ensure that the business is complying with all health and safety regulations. They inform about restricting access to a particular area, alert employees to potential hazards, or simply provide directions. Safety Signs in Abu Dhabi play a vital role in facility management.